Meta’s updated Commercial Terms take effect on October 30, 2026, and they include a clause that lets Meta crawl websites linked to any business that uses its products. That covers brands running ads, and also any business that only manages a Facebook Page, an Instagram profile or a WhatsApp channel. After a week of pushback…
On October 15, 2026, at its Brand Building Summit, Meta announced a set of brand advertising tools for Facebook and Instagram. The headline product is Ads Super Burst, which lets advertisers reserve a 3 to 24 hour window and buy reach at a price agreed up front, instead of fighting the auction on the busiest…
If your Sales, Leads, Engagement or App promotion ad sets still lean on hand-picked placements, that control is going away. Meta has published a Business Help Center page, “What’s new in placement settings in Meta Ads Manager,” confirming that for those four objectives advertisers no longer choose placements manually at the ad set level. Awareness…
On October 8, 2026, Meta started blocking ads from ByteDance, TikTok’s parent company, on its platforms in the US and several other countries. The ban doesn’t only affect TikTok’s own marketing. It also covers third-party ads that link to TikTok. For agencies running creator, app or cross-platform campaigns, that last part is the one to…
At Advertising Week New York on October 5, 2026, TikTok announced a group of AI products under a new banner it calls Agentic Commerce. Two are aimed at shoppers (Buy Direct and Shopping Assistant), one is aimed at lead generation (Agentic Leads, delivered through Lead Agent), and there are updates to its automated ad products,…